Roche realized that moons and planets are not like solid objects that we see in the world around us. If you pick up a stone, that stone is a solid, crystalline object; it is held together by atomic forces, chemical bonds connecting one atom to the next.
Moons are not like this, they are lumps of stone, ice, and other materials that are held together by gravitational forces. It is the mutual gravitational attraction that holds a moon or planet together, not the atomic forces that make chemical bonds.